It’s a promise that challenges us to look at our work and ask: ‘how?’ How does it surprise, refresh, or defy even our own expectations?
It’s a challenge that has inspired truly intelligent picture processing for TVs. Pushed us to co-create new materials for next-level audio clarity. And informed our exquisite European design language.
It’s led to rich collaborations with equally talented partners. And filled living rooms with Ambilight’s immersive glow.
And all those things, together – are what make the difference real. Until we begin asking ‘how?’ all over again.